Algemene informatie over de cursus
Companies have well understood the benefits of social media and are more than ever paying attention to increased visibility and customized advertising on the internet. Do you also want to get the best out of your online channels? With this home course you are closer to your consumer and you attract specific target groups!You get all the information about Facebook Insights, Twitter Lists, personal brands on LinkedIn and Instagram. You will also learn how to build a blog and how to attract more visitors with the SEO basis for WordPress, meta tags and permalinks.
How you know if your commitment is effectively rewarded? Learn to measure with analysis tools, such as Google Analytics. Thanks to this training you really get to know the social media world!
Inhoud van de cursus
Course content:What is social media?
The objectives of social media
YouTube
Social media & blogging
Google Analytics
Potential dangers and pitfalls
Skills:
Determine exactly your marketing objectives and develop a targeted social media strategy
Set up efficient campaigns via Facebook, Twitter, LinkedIn and YouTube
Use Analytics Tools to improve the results of your campaigns to be measured in detail
Toelatingseisen: wat heb je nodig?
Je kunt deze opleiding volgen zonder vooropleiding. Ook voorkennis is niet nodig, we starten de lesstof vanaf de basis.Duur van de cursus
6 maandKosten van de cursus
Lesgeld/cursuskosten: EUR 239Bijzonderheden
After your registration you can get started right away! You will find the digital course within one minute on your profile page and on the online learning platform. The paper version is sent directly by post. This is quickly delivered to your home in the letterbox. With a home study you enjoy absolute freedom: you study where and when you want. Through our learning platform you also receive online guidance from a top teacher with a heart for online marketing for aHave you mastered the subject matter? Then you take the exam at one of our exam locations. You choose your own exam time. Do you score at least 60%? Congratulations, you have passed! You will receive the diploma Social Media Marketing by post. With this diploma you are immediately employable on the labor market as Social Media Manager. If you want to start as a self-employed person in primary or secondary occupation, it is also useful to also do the home study Start your